OYO, the multinational hospitality chain, is taking a bold step to shatter the stereotype that its hotels are just cheap, love-making spots for couples. In a new ad campaign, OYO is redefining this perception and positioning itself as a provider of quality hospitality experiences.
The advertisement paints a picture where a son and his daughter-in-law announce to their family that they have booked an OYO hotel for the weekend. The family’s reaction is one of shock, reflecting the prevailing stereotype about OYO hotels. But the son, unfazed, responds, “Let’s go together, we will have fun.”
The scene then transitions to the OYO hotel, showcasing a top-notch hospitality experience. The ad highlights the quality check-in process, spacious rooms, and all-day dining options, all aimed at providing a comfortable and enjoyable stay for guests.
This innovative and stereotype-busting ad was conceptualised by Moonshot, an agency founded by Tanmay Bhat. It’s a clear indication of OYO’s commitment to change perceptions and elevate the standard of its offerings.
So, the next time you think of OYO, remember – it’s not just a ‘cheap love hotel’, it’s a place where quality meets affordability, and where every guest is treated like royalty. Now, that’s what we call a game-changer in hospitality!
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