Dabur India is stepping into the mosquito liquid vaporizer category with the launch of ‘Odomos Universal Mosquito Liquid Vaporizer’. This new product will be compatible with electronic mosquito repellent devices and refill packs that fit all standard machines. Additionally, the company has partnered with actor Kajol to be the face of this brand. Expect a series of campaigns featuring Kajol soon, aimed at promoting this product.
EVP of Marketing at Dabur India, Abhishek Jugran says,
“We’re thrilled to introduce Odomos Universal Mosquito Liquid Vaporizer, offering advanced protection against mosquitoes. Venturing into the mosquito liquid vaporizer segment is part of Dabur’s strategy to expand its product reach. With growing concerns about mosquito-borne illnesses, Odomos Mosquito Liquid Vaporizer aims to provide effective and long-lasting mosquito protection,”
Kajol shares her thoughts on the collaboration, saying,
“I’m excited to partner with Odomos, a brand trusted for mosquito protection. Together, we’re dedicated to advocating for mosquito protection and ensuring the safety of our loved ones.”
Sanath Pulikkal, Head of Marketing, Home Care at Dabur, saying,
“By having Kajol as our brand ambassador, we hope to raise awareness about mosquito protection while offering consumers a reliable solution. Kajol’s versatile acting and influential personality perfectly align with Odomos’ values of protection, trust, and reliability. Her association strengthens Dabur’s commitment to providing high-quality products prioritizing consumer well-being.”
Also Read: Samsung and Cheil India install the ‘No So Silent Library’ at the Jaipur Literature Festival 2024
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