Sony Sports Network’s Initiative: “Iss Baar Drugs Ki Haar”

According to a United Nations study, approximately 13% of drug abuse victims in India are below the age of 20. The country has seen a 70% increase in narcotic consumption over the past eight years.

Krafton India’s New Partnership: Empowering Athletes for Paris Paralympics 2024

Krafton will sponsor training kits, bags and caps, ensuring that the Indian team is well-equipped as they prepare for the Paris Paralympics.

Spykar Joins as Gold Sponsor for India’s Sri Lanka Tour: A Game-Changing Partnership

The series will feature a lineup of T20s and ODIs, running from July 27 to August 7, 2024.

Zomato’s Unique Marketing: Self-Roast Campaign Goes Viral

The roast featured well-known comedians like Samay Raina, Gaurav Kapoor, Swati Sachdeva, and Shreeja Chaturvedi. They didn’t hold back and delivered sharp, witty critiques that many Zomato users found relatable and funny.

ShareChat and JioCinema Unite for Exclusive Olympic Games Paris 2024 Content: A Digital Revolution in Sports Viewing

The Olympic Games are always a global spectacle. Fans from every corner of the world tune in to watch their favorite athletes compete. With the Paris 2024 Olympics around the corner, anticipation is at an all-time high. This year, the experience promises to be even more thrilling for Indian viewers. ShareChat and JioCinema have announced… Continue reading ShareChat and JioCinema Unite for Exclusive Olympic Games Paris 2024 Content: A Digital Revolution in Sports Viewing

Meesho’s ‘Shopping ki Power’ Campaign Empowers First-Time Shoppers

Meesho has adopted a multifaceted approach to bring the “Shopping ki Power” campaign to life. The campaign leverages various platforms, including television and social media channels like YouTube, Facebook, Instagram, LinkedIn, and Twitter, to reach a broad audience.

Why Gen Z Can’t Get Enough of KFC’s ‘Cravings Anywhere, Anytime’ Campaign!

The advertisements for the “Cravings Anywhere, Anytime” campaign are creative and humorous, featuring scenarios that are relatable to Gen Z. For example, one ad shows a girl enjoying a KFC Roll while upside down on a roller coaster, highlighting the idea that cravings can strike anywhere.

Government Prioritizes Publicity with Rs 1,089 Crore Allocation in 2024-25 Budget

The Rs 1,089 crore earmarked for publicity in the 2024-25 budget represents a significant increase from the Rs 1,001 crore allocated in FY 2022. This consistent rise in expenditure highlights the government’s dedication to ensuring effective communication with the public through various media channels.

D’Décor’s Sansaar Launches New TVC with Ranveer Singh: A Step Towards Conscious Living

Sansaar, D’Décor’s latest venture, is dedicated to offering premium, mindfully crafted home décor fabrics. The collection reflects a commitment to sustainable living without compromising on style and elegance.

Godrej Consumer Invests Over Rs 1,000 Crore in Advertising for FY24

For the financial year ending March 2024, GCPL’s advertising and publicity budget soared to Rs 1,011 crore, positioning the company as one of the top advertisers in India.

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