A Partnership for Expansion
Svish, a direct-to-consumer men’s grooming brand, has made a strategic move by onboarding cricketer Shikhar Dhawan as both a brand ambassador and investor. This association is a significant step for Svish as it aims to expand its reach and further solidify its position in the competitive men’s grooming segment.
New Product Launches on the Horizon
In the coming months, Svish is planning to expand its product portfolio by launching new grooming categories. These launches will be endorsed by Dhawan, leveraging his popularity and influence to reach a wider audience.
A Shared Vision for Growth
Jaideep Mahajan, co-founder of Svish, expressed his excitement about the association with Dhawan. He said, “Shikhar Dhawan’s association with Svish brings an invaluable dimension to our brand. His relevance and reach in the public domain make him the perfect ambassador for our mission to redefine grooming and hygiene standards. We are excited to have him on board.”
Endorsement from Shikhar Dhawan
Shikhar Dhawan also shared his enthusiasm about the partnership. He said, “I am delighted to embark on this exciting journey with SVISH. Their commitment to innovation and quality aligns perfectly with my values. For an athlete, grooming is essential, and I am thrilled to endorse a brand that offers such exceptional products.”
About Svish
Svish was founded by Ishan Grover and Jaideep Mahajan in 2020 during the pandemic. Despite the challenging circumstances, the brand has managed to make its mark in the men’s grooming market. Svish’s grooming products are available across leading marketplaces, making them easily accessible to consumers.
The Future of Svish with Shikhar Dhawan
With Shikhar Dhawan on board, Svish is poised for significant growth. The brand plans to leverage Dhawan’s endorsements to launch new products and expand its reach. This partnership symbolizes a shared vision for growth and innovation in the men’s grooming segment.
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