Maggi’s New Campaign: Encouraging Families to Create ‘Moments of Togetherness’
The central idea of the campaign is ‘Rishte Maange, Bas Do Minute’. This means ‘relationships ask for just two minutes’. It’s a simple but powerful message.
The central idea of the campaign is ‘Rishte Maange, Bas Do Minute’. This means ‘relationships ask for just two minutes’. It’s a simple but powerful message.
In a deliciously innovative move, Maggi has unveiled a wheat flour-based edible fork as part of their ‘Desh ke liye 2 minute’ initiative, launched in 2020.
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