The Colorful Transformation In the heartlands of India, where the sun kisses the earth and the winds whisper stories, a quiet revolution is underway. Asian Paints, the household name synonymous with vibrant colors, has embarked on a mission—a mission to transform rural homes, one brushstroke at a time. And leading this charge is none other… Continue reading Virat Kohli’s Brush with Change: Asian Paints’ Rural Makeover
Sustainability Takes the Lead In a bold move towards sustainability, VIDA, the mobility brand powered by Hero MotoCorp, has joined hands with Procam International. They’re the Electric Two-wheeler Partner for the Tata Consultancy Services World 10K Bengaluru. The race is set for Sunday, 28 April 2024. This partnership is a testament to their commitment to… Continue reading VIDA V1: Powering the TCS World 10K Bengaluru 2024 with Sustainable Mobility
In the vibrant world of sports, the convergence of entertainment icons with sports teams is a strategic evolution that’s transforming fan engagement and marketing. The groundbreaking partnership between Pokémon and Mumbai Indians for IPL 2024 exemplifies this shift, merging the realms of sports and entertainment into an enthralling experience for fans everywhere. The Synergy of… Continue reading IPL 2024: Pokémon and Mumbai Indians Forge a Game-Changing Alliance
Dabur India is stepping into the mosquito liquid vaporizer category with the launch of ‘Odomos Universal Mosquito Liquid Vaporizer’. This new product will be compatible with electronic mosquito repellent devices and refill packs that fit all standard machines. Additionally, the company has partnered with actor Kajol to be the face of this brand. Expect a… Continue reading Dabur introduces Odomos Universal in collaboration with Kajol.
Cheil India curated a slew of activities as a part of the seventeenth edition of the Jaipur Literature Festival for Samsung. Samsung supported Jaipur Literature Fest, bringing together writers, poets, thinkers, and literary enthusiasts from various parts of the globe. The festival typically features a diverse program of panel discussions, readings, book launches, and cultural… Continue reading Samsung and Cheil India install the ‘No So Silent Library’ at the Jaipur Literature Festival 2024
Yes, you read it right. Starting today (April 5, 2024) at 10 am, the Sony PlayStation 5 (PS5) Slim and Sony PlayStation 5 Digital Edition Slim will be delivered to customers in under 10 minutes through the Zomato-acquired quick-commerce platform Blinkit (formerly Grofers). The PS5 Slim with a disc drive is priced at Rs… Continue reading Sony PS5 Slim will now be delivered in under 10 minutes through Blinkit
On March 19, 2024, FMCG company PepsiCo introduced a brand-new product – bubly burst. According to the company, the new bubly burst is a flavour-forward, lightly sweetened sparkling water beverage with bold fruit flavours, bright colors, zero added sugar, and minimal calories. The new bubly burst is available in six flavours: Triple Berry, Peach… Continue reading PepsiCo introduces bubly burst sparkling water available in various fruit flavours
https://youtu.be/s8OR1oVjQHY Embracing the anime-fandom among Gen Z, McDonald’s India (West & South), owned and operated by Westlife Foodworld Limited, steps into the anime world with the launch of ‘WcDonald’s’ in the country. In anime culture, McDonald’s has been referenced as WcDonald’s by anime fans and creators alike. The WcDonald’s identity is a hat tip… Continue reading McDonald’s India (West & South) brings anime fandom to life with WcDonald’s
Parksons Cartamundi, a player in the evolving world of playing cards worldwide, is thrilled to announce an association with Mumbai Indians. This partnership brings forth a limited-edition season 2024 collection of playing cards, providing MI Paltan, cricket fans and enthusiasts with ways to interact with their favourite league’s stars. Cricket is more than just… Continue reading Parksons Cartamundi and Mumbai Indians collaborate to launch new playing cards
McDonald’s will buy its 30-year-old Israel franchise from Alonyal, taking back 225 outlets and 5,000 jobs.
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