USA Cricket has announced a new partnership with Amul, a well-known dairy brand. As part of this partnership, Amul will be the lead arm sponsor of the USA men’s national cricket team for the upcoming ICC Men’s T20 World Cup 2024. This is a significant development as it aims to expand and popularize cricket across the nation.
The ICC Men’s T20 World Cup 2024 is set to start on June 1 this year. The opening match will be between USA and Canada and will take place in Dallas, Texas. This tournament is particularly notable for USA Cricket as it will be their debut appearance in this global championship.
Amul has a history of association with international cricket. It started its association with the sport in 2011 by sponsoring the Netherlands’ cricket team. Since then, Amul has continued to support various international teams in numerous ICC events.
Venu Pisike, the chairman of USA Cricket, expressed his pleasure about this new partnership with Amul. He highlighted Amul’s extensive track record of sponsoring cricket teams and its commitment to nurturing talent, encouraging sportsmanship, and uniting communities globally.
Jayen Mehta, the managing director of Amul, emphasized the role of milk as the world’s original energy drink consumed by sportspersons around the world. He announced the launch of Amul Fresh Milk across America and expressed his best wishes to the USA Cricket team for the upcoming ICC T20 World Cup 2024.
In summary, this announcement marks a significant milestone for USA Cricket as it prepares for its debut in the ICC Men’s T20 World Cup 2024, and for Amul as it continues to support and promote cricket on a global scale. This partnership is expected to bring positive developments for both parties and for the sport of cricket.
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