Disney+ Hotstar’s ‘Free for All’ Campaign: Har Match Har Ball Extension

The video featuring Kartik Aaryan highlights how easy it is to stream live and for free on mobile via Disney+ Hotstar, even in villages.
Rohit Chauhan

Rohit Chauhan

With the ICC Men’s T20 World Cup set to begin on June 2, 2024, cricket fans across the nation are eagerly anticipating the ‘Greatest Rivalry’ in sports history: India vs Pakistan. Earlier this week, Disney+ Hotstar announced its collaboration with young Bollywood actor Kartik Aaryan as the face of the platform’s campaign, “Free for All, Har Match Har Ball.”

The ‘Free on Mobile’ Offering

As an extension of this campaign, Disney+ Hotstar has released another ad film reiterating their ‘Free on mobile’ offering for the tournament, enabling all cricket fans across the country to never miss any cricketing action.

Capturing India’s Love for Cricket

Similar to the first film, this ad captures the essence of India’s love for cricket. Set in a village, it showcases everyday scenarios like power cuts or families fighting for the remote, with a fun twist.

Special Data Saver Mode

Conceptualized by the Disney+ Hotstar team and directed by Vijay Maurya, the ad emphasizes Disney+ Hotstar’s ‘Free on mobile’ proposition and places emphasis on the app’s special data saver mode for matches. This ensures that viewers across the country can enjoy the tournament without worrying about running out of data packages.

Kartik Aaryan’s Take

Kartik Aaryan shared, “Cricket in India isn’t just a game; it’s a bond that connects us all, regardless of age or background. I remember eagerly waiting for school to end so we could play with friends, the joy of simply being together, irrespective of the result. Watching the World Cup with my family was a tradition filled with excitement and pride as we cheered for Team India. The thrill and my love for cricket will never fade.”

Tournament Details

The first match will take place between USA and Canada on June 2, 2024, at 6:00 AM IST. The ninth edition of the tournament will be hosted by West Indies and the USA, featuring 20 teams competing across 55 games for the right to be crowned ICC Men’s T20 World Cup 2024 champions.

Also Read: India vs Pakistan: Star Sports Brings Back ‘Mauka-Mauka’ Characters Ahead of T20 World Cup

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